Was offered the chance to do a keynote to an audience of her dream customers, she recognised the big opportunity it offered to share her mission, make a difference and grow her business.
Case Study Summary:
Name: Kaye King
Location: UK
Company: Kaye King - Marketing Mentor [https://www.marketingmentorkaye.com]
Market: Marketing
Problem: Wanted to create a signature talk to make the most of the great opportunity she has coming up.
Success: Feeling confident in her talk, and used the talk to make an offer to her audience but in a way that was true to her values and didn’t feel sleazy or uncomfortable for her or the audience. Plus she smashed it with a 10% conversion of the audience!